Top 40 Asian American Beauty Influencers in 2025

1. Michelle Phan

Bio ☨ Stay aligned with your own energy and let people meet you there🪞****@michellephan.comInstagram Handle @michellephanInstagram Followers 1.8MType MegaGender FemaleLocation United States Get Email Contact Are you a creator? Submit your profile to get listed and be discovered by brands in your niche!Submit

2. Aditya Madiraju

Bio New Jersey, USMakeup Nerd • Sephora Squad Mentor 2025 🏳️‍🌈Partnerships - ****@thedigitalbrandarchitects.comInstagram Handle @adityamadirajuInstagram Followers 1.8MType MegaLocation New Jersey, United States Get Email Contact

3. Anna Kai

Bio ****@wmeagency.com🎙️ Host of @brutallyanna PodcastSUBSCRIBE TO MY NEWSLETTER, leave me a voicemail, and get all my links below⬇️Instagram Handle @maybebothInstagram Followers 1.4MType MegaGender FemaleLocation United States Get Email Contact

4. Kripa Joshi

Bio 📍NEW YORK | NEW JERSEY 💌: ****@gmail.comInstagram Handle @kripapateljoshi_officialInstagram Followers 1.2MType MegaGender FemaleLocation United States Get Email Contact

5. Yuri Lee

Bio Glass skin for life/ LA🌴📧 ****@gersh.comInstagram Handle @skincarewithyuriInstagram Followers 1.2MType MegaGender FemaleLocation Los Angeles, California, United States Get Email Contact

6. Aylen Park

Bio Your fav mom & daughter duo | beauty, food, & travel 📍LA | OC 🇦🇷🇺🇸🇰🇷 (Tiktok 1M+, YouTube 1M+)📧****@underscoretalent.comInstagram Handle @aylenparkInstagram Followers 1.4MType MegaGender FemaleLocation Los Angeles, California, United States Get Email Contact

7. Ava J Lee

Bio 🇰🇷 in nycFounder & CEO @byava #JELLOSKIN lifestyle to glow from withinbig beverage + lymph person ****@gmail.comInstagram Handle @glowwithavaInstagram Followers 789.4KType MacroGender FemaleLocation New York, United States
youtube.com/@GlowWithAva + Follow Get Email Contact

8. Wendy Cung Ly

Bio 👩🏻‍🍳: @wendereats 🐱: @candiandhowl 🖤: @houseofenvisageYouTube 3M | TikTok 1M 💌 ****@genflow.comInstagram Handle @wendyskinInstagram Followers 726.6KType MacroGender FemaleLocation Los Angeles, California, United States Get Email Contact

9. Amy Chang

Bio ✨SKIN + HAIR + AESTHETICS✨Beauty expert, researcher, storyteller, wife, mom — discovering next wave of beauty products/services ****@bondenavant.comInstagram Handle @amychangInstagram Followers 633.7KType MacroGender FemaleLocation United States Get Email Contact

10. Karen Yeung

Bio your big sis 🫶🏼✨beauty, skincare dreaming of @softies_beauty ☁️🤍 1.5 million on youtube: iamkareno💌 ****@underscoretalent.comInstagram Handle @iamkarenoInstagram Followers 518.6KType MacroGender FemaleLocation Los Angeles, California, United States
youtube.com/@iamkareno + Follow Get Email Contact

11. Arshia Moorjani

Bio Brown skin beauty, simplified💄👩🏽I share what works (& what doesn’t!)****@gmail.comInstagram Handle @arshiamoorjaniInstagram Followers 549.6KType MacroGender FemaleLocation United States Get Email Contact

12. Susan Yara

Bio Founder: @naturiumskinYouTube: @mixedmakeup YOUR SKINCARE MOM! Born in Korea. Raised in New Mexico. Living in Miami🌴Email: ****@mixedmakeup.comInstagram Handle @susanyaraInstagram Followers 456.4KType MacroGender FemaleLocation Los Angeles, California, United States Get Email Contact

13. Jen Chae

Bio || beauty, fashion, life ||1.2M on YouTube since 2008 💄💋📬 ****@select.coThe JEN bra is HERE!!! ⤵️Instagram Handle @frmheadtotoeInstagram Followers 377.2KType MacroGender FemaleLocation United States
youtube.com/channel/UCecy.. + Follow Get Email Contact

14. Tammy Weatherhead

Bio ✨less is more• simple skincare • beauty • life • @gershagency 📩****@tamsskyn.com📍DallasInstagram Handle @tamsskynInstagram Followers 510.4KType MacroGender FemaleLocation Dallas, Texas, United States Get Email Contact

15. Seerat Saini

Bio punjabi-americanfashion | hair | beauty secretscreative director @somaayurvedic ****@gmail.comInstagram Handle @seeratsainiInstagram Followers 311.7KType MacroGender FemaleLocation United States Get Email Contact

16. Alessa Miki

Bio Skincare, beauty 🤍 SF📍📧****@gmail.com🎵 alessa.miki (800k)Instagram Handle @alessaInstagram Followers 264.4KType MacroGender FemaleLocation San Francisco, California, United States Get Email Contact

17. Ꮢenee Chow

Bio sᴋɪɴᴛʜᴜsɪᴀsᴛ・ᴄɪᴛʏɢɪʀʟ・ ᴛʀᴇᴀsᴜʀᴇ ʜᴜɴᴛᴇʀɪ ᴛʀʏ sᴛᴜғғ sᴏ ʏᴏᴜ ᴅᴏɴ'ᴛ ʜᴀᴠᴇ ᴛᴏ!#ageless #agingwell ✶ ʏᴏᴜᴛᴜʙᴇ ☞ ɢᴏᴛʜᴀᴍɪsᴛᴀ✶ ᴡᴡᴡ.ɢᴏᴛʜᴀᴍɪsᴛᴀ.ᴄᴏᴍ ⌖ ɴʏᴄ | ʜᴋ ****@gmail.comInstagram Handle @gothamistaInstagram Followers 190.4KType MacroGender FemaleLocation New York City, New York, United States
youtube.com/channel/UC-X4.. + Follow Get Email Contact

18. Vanessa Lee

Bio DTLA•Beverly Hills•Venice•Chino Hills•O’ahuCXO, @thethingswedo.co 16 yrs cosmetic RNCertified Eastern face readerNational trainer, industry leader ****@vanessaleern.comInstagram Handle @vanessalee_rnInstagram Followers 121.9KType MacroGender FemaleLocation Los Angeles, California, United States Get Email Contact

19. Kiran J Meghani

Bio pakistani-american your hair/beauty bestie✨🤍everyday fashion + luxury pieceshtx ****@gmail.comInstagram Handle @kiranjmeghaniInstagram Followers 113KType MacroGender FemaleLocation Houston, Texas, United States Get Email Contact

20. Nica Phan

Bio 📍SFTikTok: nicakphan💌: ****@yahoo.comNot that great at makeup but like, not that bad eitherInstagram Handle @nicaphanInstagram Followers 107.3KType MacroGender FemaleLocation San Francisco, California, United States Get Email Contact

21. WooJung Yi

Bio skincare/beauty/ life in nyc❤️‍🔥✉️ ****@gmail.comInstagram Handle @woojungyiInstagram Followers 80.4KType MicroGender FemaleLocation New York City, New York, United States Get Email Contact

22. Stephanie Zheng

Bio NJ + NYC💆🏻‍♀️ holistic esthetician who loves to gua sha, read + garden💌 ****@collectionofvials.com• skincare • wellness • books • mindful living •Instagram Handle @collectionofvialsInstagram Followers 70KType MicroGender FemaleLocation New York, United States Get Email Contact

23. Krystal Lee

Bio skincare made easyyt: krystallee | tt: krystallee2222 💌****@hugsandpeaches.com5% OFF Olive Young & YesStyle Code: KRYSTALLEE22Instagram Handle @krystallee22Instagram Followers 103.3KType MacroGender FemaleLocation United States
youtube.com/channel/UCCdR.. + Follow Get Email Contact

24. Mriganka Chawla

Bio Imagine being loved by me (threat) 📍 New York 💪 Fashion| Beauty| Lifestyle 💌 ****@gmail.com #nycinfluencer #desiinfluencerInstagram Handle @mrigankachawlaInstagram Followers 72.5KType MicroGender FemaleLocation New York City, New York, United States Get Email Contact

25. Sora Michelle

Bio ☁️All things beauty and girly☁️LA/OC📧 PR/Collab: ****@divisionmedia.coInstagram Handle @soramichelleeInstagram Followers 58.4KType MicroGender FemaleLocation Los Angeles, California, United States Get Email Contact

26. Allie Chen

Bio NYC + DMV | ur fav asian beauty bestie****@v1sionventures.comtiktok: _alliechen (145k+)founder of @greynocoInstagram Handle @_alliechenInstagram Followers 105.2KType MacroGender FemaleLocation United States Get Email Contact

27. Jay Zhang

Bio 🤠 Posting whatever brings me joy💌 ****@gmail.comInstagram Handle @citizenglowInstagram Followers 44.1KType MicroGender FemaleLocation United States Get Email Contact

28. Sandy Lin

Bio makeup • fashion • lifestyleSephora Squad Alum 📍 Los Angeles💌 ****@gmail.comInstagram Handle @heysandylinInstagram Followers 40.4KType MicroGender FemaleLocation Los Angeles, California, United States Get Email Contact

29. Serin Kong

Bio 📍LA | Korea“let me break it down for you”📧 ****@beccamgmt.comTT: serinkongg / @jjintem.agit (2/25)Instagram Handle @serinkongInstagram Followers 46.8KType MicroGender FemaleLocation Los Angeles, California, United States Get Email Contact

30. Shraddha

Bio ☁️ helping you find affordable skincare📍raleigh✨ kbeauty, dupes, reviews and tips💌 ****@gmail.com (pr/queries)💸 discounts + codes ↓Instagram Handle @beautyfixwithsInstagram Followers 32.7KType MicroGender FemaleLocation North Carolina, United States Get Email Contact

31. Joyce Kim

Bio ✨dermatology, life, and everything in between✨los angeles, ca✨personal views, not medical advice ****@gmail.comInstagram Handle @dermlifebalanceInstagram Followers 30.9KType MicroGender FemaleLocation Los Angeles, California, United States Get Email Contact

32. Isabella Chen

Bio ✨ skincare & nyc life🎥 TikTok: izzychen (170K)💌 ****@beccamgmt.comInstagram Handle @itsizzychenInstagram Followers 21.2KType MicroGender FemaleLocation New York City, New York, United States Get Email Contact

33. Nina

Bio skincare | beauty | mom life📍LA💌 ****@gmail.comInstagram Handle @kbeautyritualInstagram Followers 20.6KType MicroGender FemaleLocation Los Angeles, California, United States Get Email Contact

34. Victoria P.

Bio ✨ easy glowy beauty for all 📍LA | YT (17k+)/ TT (24k+) 📧 ****@gmail.com↓ shop my favesInstagram Handle @vpofglowInstagram Followers 15.1KType MicroGender FemaleLocation Los Angeles, California, United States Get Email Contact

35. Crystall Cho

Bio 📍Korean-American living in Dallas🤍 Skincare | lifestyle | Korean things👶🏻👶🏻 Expecting twins / pregnancy diary ****@gmail.comInstagram Handle @crystallizedchoInstagram Followers 12.1KType MicroGender FemaleLocation Dallas, Texas, United States Get Email Contact

36. Christy Yue

Bio I’m just an ordinary asian-american girl✨skincare | beauty | lifestyle📍michigan/seattle💌 ****@gmail.comInstagram Handle @asian.crystalInstagram Followers 2.3KType NanoGender FemaleLocation Michigan, United States Get Email Contact

37. Hailun

Bio skincare tips, beauty inspo & snippets of my life 🫶🏼📍NYC 📨****@gmail.comInstagram Handle @whatmyskinlikesInstagram Followers 85.6KType MicroGender FemaleLocation New York City, New York, United States Get Email Contact

38. Sumona Seth

Bio Artist and dreamer, here to inspire 💫🗣️ Mental Health | Endometriosis | Beauty + Lifestyle 🎗️ @endounited_ 🍕@hungrybenjabis🗽NYC ****@sumonaseth.comInstagram Handle @sumonaseth_Instagram Followers 21.2KType MicroGender FemaleLocation United States Get Email Contact

39. Hannie Le

Bio I dress up & makeup Dallas, TX ˗ˏˋ ♡ ˎˊ˗💌****@theaceagency.coInstagram Handle @hannie.skinInstagram Followers 32.4KType MicroGender FemaleLocation Dallas, Texas, United States Get Email Contact

40. Olivia

Bio 📍Boston 📍Philly 📍NYC 📍Sydney💌 ****@gmail.comInstagram Handle @oliviayunugcInstagram Followers 2.9KType NanoGender FemaleLocation United States Get Email Contact