Top 20 San Diego Beauty Influencers in 2026

1. Bernardo Macias Jr

Bio Baddest💯
San Diego
CEO @badboujeebeautyy
Family @theemaciasfamily619
Licensed 🪪
Nail Tec💅
Makeup Artist 🎨
📩*****@gmail.com
MY BRAND ⬇️ Instagram Handle @theeblingking Instagram Followers 628.7K Follower Growth (3mo) +1% Type Macro Gender Male Location National City, California, United States
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2. Ting Ma

Bio Choosing joy in aging. Loving the face I’ve earned
Fashion▪️Beauty▪️Self-love
collab 📩: *****@thesociablesociety.com
📍Chicago/San Diego Instagram Handle @tingmystyle Instagram Followers 308.8K Type Macro Gender Female Location United States
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3. Allysa Larson

Bio LA/SD
*****@gmail.com
style, beauty, elevating motherhood
@theinfluencecommunity @shopsummerbuns
@essentialsofinfluencing
links Instagram Handle @allysa.larson Instagram Followers 190.3K Follower Growth (3mo) -2% Type Macro Gender Female Location San Diego, California, United States
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4. Kimberly Cobb

Bio 🌴 san diego, california
👱🏻‍♀️ daily life, wellness, style, + beauty
💌 *****@kimberlycobb.com
👇🏻 all links here! Instagram Handle @kimberlycobb Instagram Followers 99.2K Type Micro Gender Female Location San Diego, California, United States
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5. Nihan Gorkem

Bio Style, beauty, wellness, nature, travel, sunsets.
📍: SoCal
*****@stylewithnihan.com Instagram Handle @stylewithnihan Instagram Followers 37.8K Type Micro Gender Female Location San Diego, California, United States
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6. Tina

Bio Beauty | Health | Wellness | Lifestyle
#ugccreator Dr.PharmacistRx👩🏻‍🔬🔬🤓 Skin things @treschic @yelpsandiego elite reviewer of what's good 😋 Instagram Handle @beautypharmatiq Instagram Followers 36.4K Follower Growth (3mo) +11% Type Micro Gender Female Location San Diego, California, United States
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7. Lauryn Hock

Bio ever-evolving self-love enthusiast
midsize outfits | attainable beauty | travel adventure
@laurynplates @sanctuarysocialsd
💌 *****@nichetheagency.com Instagram Handle @lauryncakes Instagram Followers 33.6K Follower Growth (3mo) -1% Type Micro Gender Female Location San Diego, California, United States
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8. Marissa Magana

Bio beauty • weight loss• lifestyle ✨
🎥36K on TikTok: HighVibeMari
💌: *****@gmail.com
Safe Space for all marginalized communities 🫶🏽🇲🇽🏳️‍🌈 Instagram Handle @highvibemari Instagram Followers 12.4K Follower Growth (3mo) +134% Type Micro Gender Female Location San Diego, California, United States
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9. Shay Bacani

Bio Who beauty founders call when they want to scale or sell.
CFO | Acquisitions @centurefinancial *****@centurefinancial.com Instagram Handle @shayinfinance Instagram Followers 4.4K Follower Growth (3mo) -1% Type Nano Gender Female Location San Diego, California, United States
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10. Autumn

Bio 📁 my digital diary 💍
hair • skincare • beauty 🫧
📍 san diego 🌴
📧 *****@gmail.com Instagram Handle @astoldbyautumn_ Instagram Followers 3.3K Type Nano Gender Female Location San Diego, California, United States
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11. Liliya Raupava

Bio Liliya Anvarli
📍California, San Diego Instagram Handle @raupovalilya Instagram Followers 2.6K Type Nano Gender Female Location San Diego, California, United States
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12. Kristi Colby

Bio MAKEUP ARTIST • ENTREPRENEUR • EDUCATOR • CREATOR ➡️ @colbycosmetic
HAMU @thehairandmakeupbox
Raising beauty vibrations 💫
San Diego + Beyond *****@gmail.com Instagram Handle @kristicolbybeauty Instagram Followers 2.6K Type Nano Gender Female Location San Diego, California, United States
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13. Lisa Dillon

Bio San Diego livin ☀️ Instagram Handle @lisadillon Instagram Followers 63.9K Type Micro Gender Female Location San Diego, California, United States
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14. Annie Parker

Bio 240k+ YouTube FaSHIONIsT-ah 👠 click to join us ⬇️ *****@annieparkerconfidential.com Instagram Handle @annieparkerconfidential Instagram Followers 29.6K Type Micro Gender Female Location San Diego, California, United States
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15. Nicole Nikki

Bio 🎀 Soft girl era 🎀
📍 San Diego, CA | ugc creator
💗 Beauty | midsize fashion | lifestyle
💌 *****@gmail.com Instagram Handle @plantbaenicolee Instagram Followers 1.9K Type Nano Gender Female Location San Diego, California, United States
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16. Michelle

Bio I don’t rush my makeup
Makeup | curly girl | lifestyle
San Diego • Tijuana
💌 *****@gmail.com
My links👇🏻 Instagram Handle @beautybymmich Instagram Followers 1.1K Type Nano Gender Female Location San Diego, California, United States
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17. Kryssy

Bio Doses of Beauty + Lifestyle
📩 *****@gmail.com
San Diego
Learn Grow Glow Instagram Handle @adoseofkryssy Instagram Followers 933 Type Nano Gender Female Location San Diego, California, United States
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