Top 50 Scotland Travel Influencers in 2026

1. Chris Lawlor

Bio 📼 I make videos about places in Scotland
🏴󠁧󠁢󠁳󠁣󠁴󠁿 “Did you know that in Scotland”
✉️ *****@chrispaullawlor.com Instagram Handle @chrispaullawlor Instagram Followers 929.5K Follower Growth (3mo) +11% Type Macro Gender Male Location Scotland, United Kingdom
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2. Zoe Stewart

Bio outfits | lifestyle | travel | photography
Rainy day romantic, nostalgic writer in cosy corners ☕️
Work with me: *****@gmail.com
Edinburgh Instagram Handle @mylittleedinburgh Instagram Followers 494K Type Macro Gender Female Location Edinburgh, Scotland, United Kingdom
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3. Greig McBride

Bio 🏴󠁧󠁢󠁳󠁣󠁴󠁿 Scottish Tour Guide, Uncovering the Best of Scotland 🏰
✉️ Email *****@scotlanduncovered.org
👇 Book a tour now! Instagram Handle @scotland_uncovered Instagram Followers 428.4K Follower Growth (3mo) +20% Type Macro Gender Male Location Scotland, United Kingdom
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4. Graeme Johncock

Bio 🏴󠁧󠁢󠁳󠁣󠁴󠁿Storyteller, Author & Tour Guide🏴󠁧󠁢󠁳󠁣󠁴󠁿
🎉Book a Scotland's Stories Tour Now!🎉
📕Order the Scotland's Stories Book!📕 *****@outlook.com Instagram Handle @scotlands_stories Instagram Followers 197.1K Type Macro Gender Male Location Scotland, United Kingdom
scotlands-stories.com/blog + Follow Get Email Contact

5. Emily Chalmers

Bio ♥️🏰History|Storytelling🏰♥️
🧁Travel, food, unique stays🧁
🌲🏔Scotland & beyond..🏔🌲
🙋🏼‍♀️💫✨DM for Collabs ✨💫🙋🏼‍♀️ *****@gmail.com Instagram Handle @emilyinscotland Instagram Followers 184.2K Follower Growth (3mo) +3% Type Macro Gender Female Location Beauly, Scotland, United Kingdom
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6. Olli

Bio • Things to do and places to visit
• Life in Edinburgh with travels in between
• Enquiries: *****@hotmail.com Instagram Handle @myedinburgh Instagram Followers 162.6K Follower Growth (3mo) -1% Type Macro Gender Female Location Austria
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7. Ashley & Stuart

Bio Travel | Road Trips | Stays | Scotland 🏴󠁧󠁢󠁳󠁣󠁴󠁿
Accommodation photography ↓
@solastacreative *****@gmail.com Instagram Handle @ontheroadagaintravels Instagram Followers 147.4K Follower Growth (3mo) +2% Type Macro Location Glasgow, Scotland, United Kingdom
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8. Kay Gillespie

Bio 🙋‍♀️ I like to go solo
🏴󠁧󠁢󠁳󠁣󠁴󠁿 mostly travel • always eating • mum life
🏠 relocating to the coast, autumn ‘26
💌 *****@revolutiontalent.co.uk Instagram Handle @thechaoticscot Instagram Followers 108.1K Follower Growth (3mo) +10% Type Macro Gender Female Location Edinburgh, Scotland, United Kingdom
thechaoticscot.com/my-advent.. + Follow Get Email Contact

9. Shawna Law

Bio ☕️Little moments from life in Edinburgh
🎞️ Find me on YouTube as Shawna Explores
💌 *****@hotmail.com Instagram Handle @exploringedinburgh Instagram Followers 108K Follower Growth (3mo) -1% Type Macro Gender Female Location Edinburgh, Scotland, United Kingdom
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10. Daryl Speirs

Bio ​🏴 Scotland Travel | 😂 POV Sketches
📚 Learning Spanish from my Wife
💼 Enquiries:
*****@gmail.com
Join the 70k+ community 👇 Instagram Handle @capturedbydaryl Instagram Followers 58.3K Follower Growth (3mo) +35% Type Micro Gender Male Location Glasgow, Scotland, United Kingdom
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11. Jasmine McInnes

Bio Award-Winning Family Creator | Female Founders Influencer of the Year 2026 | Family Influencer of the Year 2024–26 | Real Parenting & Family Travel *****@yahoo.com Instagram Handle @winging_mamahood Instagram Followers 51.2K Type Micro Gender Female Location Scotland, United Kingdom
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12. Emma Duke

Bio 📍 𝙶𝚕𝚊𝚜𝚐𝚘𝚠, 𝚂𝚌𝚘𝚝𝚕𝚊𝚗𝚍
📷 𝙿𝚑𝚘𝚝𝚘𝚐𝚛𝚊𝚙𝚑𝚢 𝚎𝚗𝚝𝚑𝚞𝚜𝚒𝚊𝚜𝚝
🧡 𝙼𝚊𝚖𝚖𝚢 𝚝𝚘 𝙷𝚊𝚗𝚗𝚊𝚑 & 𝙹𝚊𝚖𝚎𝚜 + 𝙼𝚊𝚒𝚜𝚢 𝚝𝚑𝚎 𝙳𝚘𝚐
🌲𝙰𝚕𝚠𝚊𝚢𝚜 𝚝𝚊𝚔𝚎 𝚝𝚑𝚎 𝚜𝚌𝚎𝚗𝚒𝚌 𝚛𝚘𝚞𝚝𝚎 Instagram Handle @ramblingsofascottishmammy Instagram Followers 7.2K Follower Growth (3mo) -1% Type Nano Gender Female Location Scotland, United Kingdom
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13. Lauren

Bio 💫Welcome to my digital scrapbook
🐾 Exploring Scotland with my lab pup Rufus
🥾 Sharing slow travel, cosy cafes & places worth visiting Instagram Handle @laurens_rambles Instagram Followers 1.7K Follower Growth (3mo) +10% Type Nano Gender Female Location Aberdeen, Scotland, United Kingdom
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14. Tartan Viking

Bio 🏴󠁧󠁢󠁳󠁣󠁴󠁿 Scotland Tours | #tartanviking
📧 *****@tartanviking.com
🥾 Edinburgh | Scottish Highlands
⚔️ Tartan Viking Tours Instagram Handle @tartanviking Instagram Followers 871.8K Follower Growth (3mo) +5% Type Macro Gender Male Location Edinburgh, Scotland, United Kingdom
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15. Loida Garcia

Bio Scottish Influencer award finalist 🏆
Scotland travel & lifestyle
Castles · hidden gems · cosy stays
Collabs 📩 *****@outlook.com Instagram Handle @scotlandhiddenadventures Instagram Followers 448.2K Follower Growth (3mo) +4% Type Macro Gender Female Location Scotland, United Kingdom
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16. John MacEachen

Bio My name is John MacEachen and I am a fully qualified and insured five star ‘Blue Badge’ tour guide covering all of Scotland 🏴󠁧󠁢󠁳󠁣󠁴󠁿 *****@yahoo.com Instagram Handle @visitscotlandtours Instagram Followers 350.8K Type Macro Gender Male Location Scotland, United Kingdom
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17. Viktorija Peciulyte

Bio Travel, lifestyle, architecture
Based in Edinburgh, Scotland
Portraits - @charmingsessions
Lifestyle - @october.ly *****@gmail.com Instagram Handle @charmingwanders Instagram Followers 298.2K Follower Growth (3mo) +1% Type Macro Gender Female Location Edinburgh, Scotland, United Kingdom
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18. Gillian Forbes

Bio 📸Showcasing the beauty of Edinburgh
🏨The best luxury hotels
🍸Where to eat✨Fun things to do
💌*****@edinburgh-love.com Instagram Handle @edinburgh_love Instagram Followers 167.3K Follower Growth (3mo) +7% Type Macro Gender Female Location Edinburgh, Scotland, United Kingdom
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19. Tim Drew

Bio 💡 Travel & Lifestyle content creator
📚 Author EDINBURGH Seasons in Colour
✨ Edinburgh | Scotland | Europe
🔗 Digital Account Manager *****@gmail.com Instagram Handle @timdrew_ Instagram Followers 157.8K Follower Growth (3mo) -1% Type Macro Gender Male Location Edinburgh, Scotland, United Kingdom
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20. Pippa Perriam

Bio Edinburgh local. Scotland & UK travel. Food, places and things worth seeing.
Find my Edinburgh restaurant map + all links below
📧 *****@itspippa.com Instagram Handle @itspippa Instagram Followers 146.4K Follower Growth (3mo) +2% Type Macro Gender Female Location Edinburgh, Scotland, United Kingdom
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21. Barbara

Bio 📍Edinburgh based reader 📖 and traveller 🐚
⏰ discovermyscotland & whatbarbarareads
🍂 booksta @whatbarbarareads
💌Collabs: *****@gmail.com Instagram Handle @discovermyscotland Instagram Followers 122.6K Type Macro Gender Female Location Scotland, United Kingdom
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22. Mikey Youmans

Bio Exploring the Scottish Outdoors! ⛰️
#scotland #scottishadventures *****@fiodh.scot Instagram Handle @mikey_youmans Instagram Followers 108.9K Follower Growth (3mo) +1% Type Macro Gender Male Location Scotland, United Kingdom
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23. Ross Cairney

Bio 🏔️ Exploring the best of Scotland
🍃 Places to stay | Places to eat | Things to do
🏰 Folklore and tales
✉️ *****@outlook.com Instagram Handle @my.scottish.journal Instagram Followers 88.2K Follower Growth (3mo) +14% Type Micro Gender Male Location Scotland, United Kingdom
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24. Laurie Goodlad

Bio 🌎 Scottish travel writer
✍️ Author of Shetland, Your Essential Guide
💻 Lonely Planet writer & copywriter
📍Tour operator
🚩curator @scallowaymuseum *****@shetlandwithlaurie.com Instagram Handle @shetlandwithlaurie Instagram Followers 64.2K Type Micro Gender Female Location Shetland, Scotland, United Kingdom
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25. Samantha Grant

Bio Scotland travel: cool stays/hidden gems/history/outdoors/food & drink/attractions/events
DM for collabs
Also @scotland_with_theweewhitedug *****@gmail.com Instagram Handle @scotland_with_sam Instagram Followers 55.9K Follower Growth (3mo) -3% Type Micro Gender Female Location Scotland, United Kingdom
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26. James Campbell

Bio Adventures around Scotland
Food and drink reviews
Accommodation reviews
Youtube
Contact: Via DM or *****@gmail.com Instagram Handle @discovering_scotland Instagram Followers 45.9K Follower Growth (3mo) +44% Type Micro Gender Male Location Scotland, United Kingdom
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27. Cameron Burns

Bio 🏴󠁧󠁢󠁳󠁣󠁴󠁿 Private Tour Guide @camerons.luxury.tours.scotland
🏰 Luxury Hotels | Highlands | Islands | Scottish History
Book a tour with me today 👇 *****@scotlandlive.org Instagram Handle @cam.clicks.scotland Instagram Followers 45K Type Micro Gender Male Location Scotland, United Kingdom
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28. Stephanie Kitching

Bio travel/adventure inspo + life things
ᥫ᭡.
outdoor adventure mama
👩‍💻@thescotlandtravelcompany *****@outlook.com Instagram Handle @the.wee.scottish.explorers Instagram Followers 42.3K Type Micro Gender Female Location Scotland, United Kingdom
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29. Jay Weeks

Bio Exploring Scotland 🏴󠁧󠁢󠁳󠁣󠁴󠁿
Trying the best Hotels 🏰
Showing the best free spots 📍 Instagram Handle @theuktourguide Instagram Followers 40.6K Follower Growth (3mo) +4% Type Micro Gender Male Location Edinburgh, Scotland, United Kingdom
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30. Barry Stuart

Bio Scottish photographer 🏴󠁧󠁢󠁳󠁣󠁴󠁿 Drone & cinematic scenes, kilt guaranteed. *****@gmail.com Instagram Handle @bgs_photography_scotland Instagram Followers 34.5K Type Micro Gender Male Location Scotland, United Kingdom
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31. Angie Munro

Bio 𝙻𝚒𝚏𝚎, 𝚃𝚛𝚊𝚟𝚎𝚕 & 𝙳𝚘𝚐 𝙵𝚛𝚒𝚎𝚗𝚍𝚕𝚢 𝙰𝚍𝚟𝚎𝚗𝚝𝚞𝚛𝚎𝚜
🐾 Exploring Scotland with Chester & Olive
✨ Becoming a Healthier, Happier me 💕
🌿 Slow Living | Real, Raw Life *****@gmail.com Instagram Handle @scotland_sidebyside_ Instagram Followers 26.3K Follower Growth (3mo) +2% Type Micro Gender Female Location Scotland, United Kingdom
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32. Yvette Morrissey

Bio 🏴󠁧󠁢󠁳󠁣󠁴󠁿 Moved to Scotland, married a Scotsman + never left
✍️ Travel writer exploring every corner of Scotland
📍 Tips, itineraries + hidden gems *****@wayfaringkiwi.com Instagram Handle @wayfaringkiwi Instagram Followers 25.4K Follower Growth (3mo) +76% Type Micro Gender Female Location Livingston, Scotland, United Kingdom
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33. Ali Murray

Bio 𝐅𝐢𝐧𝐝𝐢𝐧𝐠 𝐮𝐧𝐢𝐪𝐮𝐞 𝐩𝐥𝐚𝐜𝐞𝐬 𝐭𝐨 𝐬𝐭𝐚𝐲
Scottish travel ideas
My life in Scotland
📸 Photography
🥾Hiking | outdoors
@makeitscotland Instagram Handle @exploringmyscotland Instagram Followers 24.6K Follower Growth (3mo) +3% Type Micro Gender Female Location Scotland, United Kingdom
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34. Viktoriia Telfer

Bio Lifestyle & luxury travel
Photographer and Content Creator
Host @matchamorningclub
Head of Social @the.digitalage
📩 *****@gmail.com Instagram Handle @viktoriiatelfer Instagram Followers 21.1K Follower Growth (3mo) +3% Type Micro Gender Female Location Scotland, United Kingdom
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35. Gemma Armit

Bio • I help people plan trips to Scotland, stress-free!
• Sharing my Scotland travels 🏴󠁧󠁢󠁳󠁣󠁴󠁿
• Free Scotland planning mini-course ↓
→ @letsdoitcreative *****@hiyascotland.com Instagram Handle @hiyascotland Instagram Followers 20.2K Type Micro Gender Female Location Dunfermline, Scotland, United Kingdom
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36. Andreza Fazio

Bio The art of noticing ✨
Real stories of places, style & mindful living
Luso-Brazilian living across borders
📍 Aberdeen, Scotland 🇬🇧 *****@me.com Instagram Handle @andrezafazio Instagram Followers 18.3K Follower Growth (3mo) +4% Type Micro Gender Female Location Aberdeen, Scotland, United Kingdom
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37. Robert Parker

Bio Writer of stuff, content creator and tour guide on a mission to discover Scotland's stories and scenery. Longer videos on Facebook and YouTube. *****@gmail.com Instagram Handle @scotlandunplugged Instagram Followers 17.1K Follower Growth (3mo) +1% Type Micro Gender Male Location Scotland, United Kingdom
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38. Alex Grant

Bio Scotland travel: cool stays/mountains/golf/SUP/good food/hidden gems
Exploring with @scotland_with_sam @scotland_with_theweewhitedug
DM for collabs Instagram Handle @scotland_with_alex Instagram Followers 12.7K Follower Growth (3mo) +1% Type Micro Gender Male Location Scotland, United Kingdom
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39. Joanna Garncarek

Bio 🏴󠁧󠁢󠁳󠁣󠁴󠁿 Adventures through Scotland
🏕 Bothy bagging, wild places & camping stories
💚 Simple living, dream chasing
📍 Scottish Highlands *****@gmail.com Instagram Handle @mywildscotland Instagram Followers 7.3K Follower Growth (3mo) +11% Type Nano Gender Female Location Inverness, Scotland, United Kingdom
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40. Laura Cathro

Bio Photography & Videography | Scotland 📸
Elevating small businesses & unique stays through engaging visual stories 🌿
DM for collaborations ✨ Instagram Handle @lauraslens_scotland Instagram Followers 4.4K Follower Growth (3mo) -1% Type Nano Gender Female Location Dundee, Scotland, United Kingdom
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41. Adele

Bio Living in stories rn as no time to post 👩🏼‍💻
👨‍👩‍👧‍👦 Family + dog friendly🐼🐻
🏴󠁧󠁢󠁳󠁣󠁴󠁿 Wee & big adventures in Scotland & beyond🌍 Instagram Handle @weelovescotland Instagram Followers 4.2K Follower Growth (3mo) -2% Type Nano Gender Female Location Scotland, United Kingdom
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42. Kate

Bio 📍: Aberdeen, Scotland
Currently in our "save for the wedding" era. Less eating out, more budgeting and early mornings at the gym 🏋️‍♀️ *****@outlook.com Instagram Handle @wanderingaberdonian Instagram Followers 3.7K Type Nano Gender Female Location Aberdeen, Scotland, United Kingdom
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43. Alice

Bio 🏕️🚐🌲✨🪬🤍📍
𝐑𝐞𝐝𝐡𝐞𝐚𝐝𝐞𝐝 𝐠𝐢𝐫𝐥 𝐮𝐬𝐮𝐚𝐥𝐥𝐲 𝐟𝐨𝐮𝐧𝐝 𝐫𝐨𝐚𝐦𝐢𝐧𝐠 𝐭𝐡𝐞 𝐒𝐜𝐨𝐭𝐭𝐢𝐬𝐡 𝐡𝐢𝐥𝐥𝐬 ⛰️
♥ 𝙷𝚒𝚔𝚒𝚗𝚐 | 𝚂𝚄𝙿 | 𝚆𝚊𝚝𝚎𝚛𝚏𝚊𝚕𝚕𝚜 | 𝚃𝚛𝚊𝚟𝚎𝚕
💌 @passengerclothing - 𝙶𝚎𝚝 𝟷𝟶% 𝚘𝚏𝚏 𝚋𝚎𝚕𝚘𝚠: Instagram Handle @walkswithlissy Instagram Followers 2.8K Follower Growth (3mo) +4% Type Nano Gender Female Location Scotland, United Kingdom
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44. Sarah Cagossi

Bio Licensed Blue Badge Tourist Guide
Guida Turistica Qualificata 🏅
Languages: 🇬🇧 + 🇮🇹
Citizen of the World 🏴󠁧󠁢󠁳󠁣󠁴󠁿🇮🇹🇪🇺🌍☮️🕊 *****@gmail.com Instagram Handle @fairyflagtours Instagram Followers 2.8K Type Nano Gender Female Location Edinburgh, Scotland, United Kingdom
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45. Mel Chadd

Bio Scottish travel & lifestyle blogger.
❤️'s cold water swimming, woodland walks, good photos, waterfalls, cake, oh & laughing. *****@fullstopnextchapter.com Instagram Handle @fullstopnextchapter Instagram Followers 1.4K Follower Growth (3mo) -1% Type Nano Gender Female Location Scotland, United Kingdom
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46. Sarah Burns

Bio 🥾Travel tips, walks and day out ideas!
🏴󠁧󠁢󠁳󠁣󠁴󠁿 Sharing what Scotland has to offer
📍Aberdeen (but often venture beyond)
🎨 @sarahbremner.art *****@gmail.com Instagram Handle @scotland_with_sarah Instagram Followers 1.1K Type Nano Gender Female Location Aberdeen, Scotland, United Kingdom
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