Top 71 UK Budget Influencers in 2026

1. Beth Turbutt Rogers

Bio Budgeting Mum
💰 Sharing useful money saving tips, DIY hacks & bargains!
☀️Seeing the world on a budget ✈️
Helpful resources here⬇️ *****@oactalent.co.uk Instagram Handle @budgetingmumofficial Instagram Followers 564.1K Follower Growth (3mo) +2% Type Macro Gender Female Location Birmingham, England, United Kingdom
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2. Gemma Bird

Bio 💷#MoneyMum money tips
📗Sunday Times Bestselling Author
📺 ITV @lorraine Saver Squad
✉️*****@spotlight-management.com
TikTok 92k moneymumofficial Instagram Handle @moneymumofficial Instagram Followers 500.2K Follower Growth (3mo) +1% Type Macro Gender Female Location Billericay, England, United Kingdom
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3. Jen C

Bio ✨ Faff Free Family Travel
👩🏼‍🐰‍👩🏾 Frazzled Mums hunting out the best deals
🫡 We help you travel more
📧 Save with our FREE deal emails 👇🏻 *****@thetravelmum.co.uk Instagram Handle @thetravelmum Instagram Followers 349.2K Follower Growth (3mo) +2% Type Macro Gender Female Location United Kingdom
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4. Joanne Rourke

Bio Digital Creator
Hates Food and Money Waste.
Time and Money saving tricks.
Feeding the family on a budget.
collabs: *****@thisisreckless.com Instagram Handle @this.mum.cooks Instagram Followers 251.3K Follower Growth (3mo) +2% Type Macro Gender Female Location United Kingdom
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5. Debbie

Bio 💋Beauty Glow Girl - UK 🇬🇧 budget luxe beauty
💄Affordable beauty performs like luxe
✉️collab *****@hypedmgt.co
💗 Shop my faves ⬇️ Instagram Handle @beauty_glow_girl Instagram Followers 246.2K Follower Growth (3mo) +5% Type Macro Gender Female Location London, England, United Kingdom
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6. Ashleigh Swan

Bio The best bargains, in-store finds & money saving tips!
*****@redu.co.uk
BARGAINS BELOW ⬇️ Instagram Handle @ashleighmoneysaver Instagram Followers 241.5K Follower Growth (3mo) +2% Type Macro Gender Female Location Newcastle upon Tyne, England, United Kingdom
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7. Hayley Rubery

Bio 🤍 Real talk • Secondhand • Book girl
✨ Helping you find your spark & live well (on a budget) 💫
🪩 Weddings: @contentbyhayley_
💌 *****@hayleyrubery.com Instagram Handle @hayleyrubery Instagram Followers 204.7K Follower Growth (3mo) +1% Type Macro Gender Female Location United Kingdom
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8. Chloe Carmichael

Bio 💰Helping make your money go further
💫Money Influencer of the Year📍LDN
📨Partnerships: *****@chloesdealclub.com
⬇️Newsletter + popular links ⬇️ Instagram Handle @chloesdealclub Instagram Followers 199.5K Follower Growth (3mo) +8% Type Macro Gender Female Location Glasgow, Scotland, United Kingdom
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9. Megan Archer Fox

Bio Here to remind you what normal life looks like 💕
Mum of two (nearly 3 😍)
*that girl who paid off £40k debt 💸
📧 *****@watermelonsocial.co.uk Instagram Handle @that_girl_in_debt Instagram Followers 197.3K Follower Growth (3mo) +4% Type Macro Gender Female Location Birmingham, England, United Kingdom
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10. Laura White

Bio Intentional finances for a good life
Money tips | Lifestyle | Finds | Deals
London UK
*****@moneysavingofficial.com Instagram Handle @moneysavingofficial Instagram Followers 192.6K Follower Growth (3mo) +12% Type Macro Gender Female Location United Kingdom
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11. Charlotte Deering

Bio Fed up of everything being expensive
Bargains • budget finds • second-hand wins 💰
Exclusive @carleyfowlermanagement
*****@cfm-talent.com Instagram Handle @themoneyferret Instagram Followers 181.9K Follower Growth (3mo) +6% Type Macro Gender Female Location United Kingdom
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12. Gabriel Nussbaum

Bio 🤑 Teaching you about money
💼 Management: @alphatalent
🔨 Founder: @creatorleadershq
👇FREE Fractional Share 📈 *****@gmail.com Instagram Handle @gabrielinussbaum Instagram Followers 165.6K Type Macro Gender Male Location United Kingdom
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13. Shan Robinson

Bio Roborock UK will be offering over £200 off during Fall Prime Day, from September 29 to October 7 🤖👏🏼 *****@gmail.com Instagram Handle @homewithshan Instagram Followers 140.3K Follower Growth (3mo) +1% Type Macro Gender Female Location United Kingdom
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14. Sophie Bradbury

Bio 💫Navigating the cost of living crisis
🌻 Mama to Albie & Jesse
☀️ Budget Cooking
👑 Car boot & Charity shop Queen
@budgetmumhome *****@budgetmumsoph.co.uk Instagram Handle @budgetmumsoph Instagram Followers 135.8K Follower Growth (3mo) +3% Type Macro Gender Female Location United Kingdom
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15. Megan Micklewright

Bio Helping families make, save & grow their money💷
🏆Award Winning Financial Influencer
🧚 Girl mum • 📚Author• 💸 Real money talk
👇🏼Join the community *****@thesavvyspender.co.uk Instagram Handle @thesavvyspenderofficial Instagram Followers 126.8K Follower Growth (3mo) +8% Type Macro Gender Female Location England, United Kingdom
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16. Kathryn Joy

Bio ✨ living well for less
💕 saving money & shopping smarter
💫 affordable finds & hidden gems
📧 *****@katsaves.com | UK Instagram Handle @katsavesofficial Instagram Followers 123.8K Follower Growth (3mo) +6% Type Macro Gender Female Location United Kingdom
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17. Clare Seal

Bio Money for smart people with messy lives
Financial coach & mum of 3
🙅🏻‍♀️ No-preach zone
🎙️ @showmethemoneyofficial
✍️ Stylist, Grazia, i Paper+ *****@clareseal.com Instagram Handle @clare.seal Instagram Followers 114K Follower Growth (3mo) -1% Type Macro Gender Female Location Bath, England, United Kingdom
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18. Neesha Craig

Bio 💰 Helping UK families earn extra around your 9-5
💸 Side Hustled £100k in 10 years - you can too
📖 FREE Guides + 8k members inside
Start here 👇 *****@thefunmoneyclub.co.uk Instagram Handle @thefunmoneyclub Instagram Followers 102.1K Follower Growth (3mo) +24% Type Macro Gender Female Location United Kingdom
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19. Gemma Clough

Bio 🌈Helping normal people make extra money
🌍Frugal living & money-saving tips
🌟Partnerships: *****@gmail.com
🌞Free resources & money making ideas 👇 Instagram Handle @helpsavemoney Instagram Followers 97.3K Follower Growth (3mo) +8% Type Micro Gender Female Location York, England, United Kingdom
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20. Beth Snow

Bio 🎓 Chartered Accountant
💸 Invest where it matters, save where you can
🛠️ Renovating our 1890s 🏡
💌 *****@oactheagency.co.uk
👇 Useful links Instagram Handle @bethsbudgetdiary Instagram Followers 96.6K Follower Growth (3mo) +50% Type Micro Gender Female Location Manchester, England, United Kingdom
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21. Matilda Littler

Bio Money tips for those who want a nice life AND
savings - Ft. The Times & Stylist
🏡 Lifestyle & finance 📍Yorkshire
📩 *****@moxymanagement.co.uk Instagram Handle @amillennialsaver Instagram Followers 79.4K Follower Growth (3mo) +69% Type Micro Gender Female Location York, England, United Kingdom
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22. Katy Stevens

Bio Money saving. Side hustles. Market research. Daily deals. Gratitude. Accessible meals. *****@gmail.com Instagram Handle @katykicker Instagram Followers 72.1K Follower Growth (3mo) +3% Type Micro Gender Female Location England, United Kingdom
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23. Georgia Taylor

Bio 🚀Helping you simplify the money game
💻Financial Advisor (this page is for education only)
👥Brand Collabs: *****@northbanktalent.com Instagram Handle @moneymatters.uk Instagram Followers 68.4K Follower Growth (3mo) +13% Type Micro Gender Female Location London, England, United Kingdom
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24. Francesca Henry

Bio become “that girl” with your money 🎀
building a life I’m proud of 🌷
👇🏻begin👇🏻 *****@themoneyfox.com Instagram Handle @the.moneyfox Instagram Followers 66.8K Follower Growth (3mo) -1% Type Micro Gender Female Location United Kingdom
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25. Em

Bio ✈️budget travel around a full time job✈️
🌺100k on TikTok🌺
💌*****@gmail.com💌
⬇️REQUESTS&MORE⬇️ Instagram Handle @emsbudgettravel Instagram Followers 64.2K Follower Growth (3mo) +1% Type Micro Gender Female Location United Kingdom
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26. Beth Fuller

Bio Ambitious chill girl 🙂‍↕️ founder: @thebusinessofcontent
🤎 cosy vlogs: mum life, work, home & finances↓
*****@sixteenth.com Instagram Handle @bethmfuller Instagram Followers 60.6K Follower Growth (3mo) +1% Type Micro Gender Female Location Newcastle, Northern Ireland, United Kingdom
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27. Steph Parker

Bio ⚡️Making Your Travel Budget Go Further
🥇Winner: Best British Travel Blog
🗺️ 87 Countries Solo… and Now With 👶
🥾Outdoorsy Trips & OffBeat Journeys *****@bigworldsmallpockets.com Instagram Handle @bigworldsmallpockets Instagram Followers 59.7K Follower Growth (3mo) +8% Type Micro Gender Female Location London, Kentucky, United States
bigworldsmallpockets.com + Follow Get Email Contact

28. Amy Ward

Bio Save money without extreme budgeting💷
Budgeting Editor @ Emma’s Diary
Toddler mama & baby due in 2027 🐣
💌 *****@amysbudgeting.com Instagram Handle @amysbudgeting Instagram Followers 54.4K Follower Growth (3mo) +2% Type Micro Gender Female Location Macclesfield, England, United Kingdom
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29. Lara Joanna Jarvis

Bio Helping you save on the little things to make the big things happen ✈️ 🏡 ✨
Award winning creator 13+ years
Tween Mum life at 40
📧 *****@farq-media.com Instagram Handle @larajoannajarvis Instagram Followers 51.6K Follower Growth (3mo) +7% Type Micro Gender Female Location England, United Kingdom
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30. Lianne Macfarlane

Bio It’s a bit chaotic here 🫠
Realistic money & mumlife.
💌 *****@gmail.com
As an Amazon associate I earn from qualifying purchases. Instagram Handle @mortgagefreeleigh Instagram Followers 51.5K Follower Growth (3mo) +3% Type Micro Gender Female Location Cheshire, England, United Kingdom
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31. Clair Hughes

Bio Money Saver & Family Life with a Thrifty Twist.
Featured on BBC Radio & ITV Tonight *****@hotmail.com Instagram Handle @thrifty_clair Instagram Followers 49.1K Type Micro Gender Female Location Manchester, England, United Kingdom
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32. Ellie Thomas

Bio • Organised Chaos 😛 💃
• Budget Friendly EVERYTHING💰
• Rookie Reseller, Freebie Hunter, Chazza Shop Queen ✨
• Mum Life, Cooking, DIY 🌻 *****@gmail.com Instagram Handle @savvysavingmama Instagram Followers 48.1K Follower Growth (3mo) +7% Type Micro Gender Female Location United Kingdom
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33. Melissa

Bio Mum Of One
❤️ Money and Family Life ❤️
https://join.monzo.com/c/zym5700b
*****@gmail.com Instagram Handle @islaandmeadventures Instagram Followers 47.6K Follower Growth (3mo) +2% Type Micro Gender Female Location United Kingdom
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34. Laura Shahu

Bio Mum of 3 & Side Hustle Life
Honest financial convos!
*****@gmail.com Instagram Handle @sidemoneymummy Instagram Followers 43.1K Follower Growth (3mo) +34% Type Micro Gender Female Location United Kingdom
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35. Amy Grayland

Bio 💸Realistic Money Saving For Busy Families
🤑Side Hustling | Cashback | Budgeting
✨Never pay full price
🛍️Deals & Discounts
📍Worcestershire, UK *****@outlook.com Instagram Handle @_moneysavingamy Instagram Followers 38.6K Follower Growth (3mo) +26% Type Micro Gender Female Location United Kingdom
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36. Olamide Majekodunmi

Bio 💸 Here to teach you all things moneyyy
⚡️ Follow for personal finance tips and information
👇🏾 Tap below for my podcast and more! *****@allthingsmoney.com Instagram Handle @allthingsmoney_ Instagram Followers 31.1K Type Micro Gender Female Location London, England, United Kingdom
podcasters.spotify.com/pod/s.. + Follow Get Email Contact

37. Rosie Forshaw

Bio Recipes & Money Talk
Mum to Lou
Cheshire
Seen on @bbcbreakfast
@bbcradio4 @the.independent
💌 *****@gmail.com Instagram Handle @moneysavingrosie Instagram Followers 30.2K Type Micro Gender Female Location United Kingdom
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38. Beth

Bio Beth | Budgeting & Cash Stuffing UK 💷
Helping you save & manage your money
✨ Budget tips | Saving challenges *****@budgetswithbeth.co.uk Instagram Handle @budgetswithbeth Instagram Followers 21.3K Follower Growth (3mo) +8% Type Micro Gender Female Location United Kingdom
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39. Lynn James Beattie

Bio 📊 Personal Finance Expert & ACMA Accountant
📺 BBC TV/Radio • ITV
🎙 Podcast: @mrsmummypennytalks
💰 Helping you budget, clear debt & build wealth *****@mrsmummypenny.co.uk Instagram Handle @mrsmummypennyuk Instagram Followers 21K Follower Growth (3mo) +1% Type Micro Gender Female Location Hertford, England, United Kingdom
mrsmummypenny.co.uk + Follow Get Email Contact

40. Holly Lavender

Bio 💸 UK lifestyle & travel creator
🛍️ Affordable lifestyle
💌 *****@gmail.com Instagram Handle @hollylavender Instagram Followers 19.3K Type Micro Gender Female Location London, England, United Kingdom
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41. Laura

Bio Sharing money saving tips 🪙, side hustling and our savvy adventures as a single mum 👩‍👧
Brands & partnerships: DM for collabs 📩 *****@gmail.com Instagram Handle @lau_savvy_saving_mum Instagram Followers 19.1K Type Micro Gender Female Location United Kingdom
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42. Alasdair Baker

Bio Helping UK families make & keep more money
Cashback & side hustle expert
Real-life budgeting advice
As seen on TV & press
⬇️ Latest money-saving posts *****@thepennypincher.co.uk Instagram Handle @thepennypincheruk Instagram Followers 18K Follower Growth (3mo) +1% Type Micro Gender Male Location London, England, United Kingdom
thepennypincher.co.uk/blog + Follow Get Email Contact

43. Abbie Bartlett

Bio 🏠 Solo homeowner
💰 Budgeting, saving & making money
🧸 Single mum life
⚖️ Over 5 stone Weightloss Instagram Handle @lifestyleofamillennial Instagram Followers 17.6K Follower Growth (3mo) +41% Type Micro Gender Female Location United Kingdom
Get Email Contact

44. Emma Jackson

Bio 💰 British Bank Awards Winner 2024
🐝 Earn more, spend less, save the bees!
🏡 Bought a home with side hustle money *****@beemoneysavvy.com Instagram Handle @beemoneysavvy Instagram Followers 17.4K Follower Growth (3mo) -1% Type Micro Gender Female Location Sheffield, England, United Kingdom
beemoneysavvy.com + Follow Get Email Contact

45. Tolu Frimpong

Bio Paid off £36k debt💷
Helping women go from overwhelmed to confident with money.
❤️ Jesus | Boy mum x4 | UGC Content *****@tolufrimpong.com Instagram Handle @tolufrimpong Instagram Followers 13.6K Follower Growth (3mo) -1% Type Micro Gender Female Location London, England, United Kingdom
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46. Rhian Scammell

Bio Content creator & lover of words
💷 Money saving, budgeting & lifestyle
🇬🇧 Next trip: who knows *****@gmail.com Instagram Handle @rhianwestbury Instagram Followers 11.7K Follower Growth (3mo) -1% Type Micro Gender Female Location United Kingdom
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47. Elvire Mavusi Matu

Bio 💸paying full price scares me🦸‍♀️Run by @elvire_matu
Credits:@monzo @nectar_uk @top_cashback
📧*****@savewithelvs.co.uk
My Saving apps⬇️ Instagram Handle @savewithelvs Instagram Followers 7.5K Type Nano Gender Female Location England, United Kingdom
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48. Samantha Thomas

Bio Samantha Thomas • Budgeting, meals & frugal family life 💛
Helping families live well on a budget
📩 *****@thebudgetmumuk.com Instagram Handle @thebudgetmumuk Instagram Followers 6.7K Follower Growth (3mo) +15% Type Nano Gender Female Location Wigan, England, United Kingdom
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49. Dee

Bio 💷 Cash stuffing
🔮 Crafting obsessed
Mum of 2 sharing my own budgeting & small business journey 💖 *****@gmail.com Instagram Handle @budgetwithdeek Instagram Followers 6.2K Follower Growth (3mo) +2% Type Nano Gender Female Location United Kingdom
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50. Vicky

Bio - House 2.0: DIY edition
- Bigger toolbox and better ideas
- Budget friendly DIYs *****@athomewiththesteffans.co.uk Instagram Handle @athomewiththesteffans Instagram Followers 4.8K Type Nano Gender Female Location United Kingdom
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51. Kerry

Bio I'm 30 years old from the UK 🏴󠁧󠁢󠁳󠁣󠁴󠁿. I budget for my family of 4. I'm saving to renovate my kitchen. 🎉
*****@hotmail.com Instagram Handle @budgetwithkerry Instagram Followers 4.1K Follower Growth (3mo) +1% Type Nano Gender Female Location Scotland, United Kingdom
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52. Jenna Way

Bio ✨MONEYSAVINGJEN✨ 33, Wife & Mum
Savings, debt, reading and everything inbetween🫶🏼📚💰🩷
OFFICIALLY DEBT FREE - PAID OFF £23,186.28💷 Instagram Handle @moneysavingjen Instagram Followers 4.1K Follower Growth (3mo) +15% Type Nano Gender Female Location United Kingdom
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53. Reanna

Bio Trying to help everyone's money go a little further! Instagram Handle @moneysavvymam Instagram Followers 3.4K Follower Growth (3mo) +1% Type Nano Gender Female Location North Yorkshire, England, United Kingdom
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54. Jenna Louise

Bio Jenna Louise,34, Wales🏴󠁧󠁢󠁷󠁬󠁳󠁿
Debt Free-2nd September 2026🎉🩷
Saving for the future, the cash stuffing method way 🥰 Instagram Handle @budgetwithjennalouiise Instagram Followers 2.7K Follower Growth (3mo) +5% Type Nano Gender Female Location Wales, United Kingdom
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55. Helen

Bio 💷 UK Money Saving & Budget Tips
👩‍👧 Helping mums & families spend less
💸 Side hustles | Discounts | Low-income hacks
✨ Follow to save money Instagram Handle @savingtothemax Instagram Followers 2K Follower Growth (3mo) +6% Type Nano Gender Female Location United Kingdom
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56. Sarah

Bio Money saving
Helping people with disabilities
Tips on making your money go further on a budget
DM for collabs
NO amazon sellers 😊 Instagram Handle @sarahssavvysavingspage_ Instagram Followers 1.5K Follower Growth (3mo) +10% Type Nano Gender Female Location Bradford, England, United Kingdom
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57. Euphemia Moore

Bio On the road. *****@thenewgen.com Instagram Handle @shesonabudget Instagram Followers 9 Follower Growth (3mo) +13% Type Nano Gender Female Location United Kingdom
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58. Chelsea Dickenson

Bio HIYA! I’ve moved over to @holidayexpert 👋
The home of helping you save money on your next trip ☀️
But yes, you can still call me cheap if you want 😆 *****@cheapholidayexpert.com Instagram Handle @cheapholidayexp Instagram Followers 1 Type Nano Gender Female Location London, England, United Kingdom
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59. Demi Jackson Fortey

Bio 💵 Personal finance creator
🫶 Care leaver – financial wellbeing & management
📧 *****@yahoo.com
📍 UK based Instagram Handle @savingmoneybish Instagram Followers 228.7K Follower Growth (3mo) -1% Type Macro Gender Female Location Manchester, England, United Kingdom
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60. Ambrina Ruth Taylor

Bio 💳 21k debt-free in 8 months
💸Lifestyle & Money
🗞️ Ft. BBC News
📍Live well & spend smarter
📧 *****@creativegooseagency.com
🔗 Useful resources 👇 Instagram Handle @moneysavvymumuk Instagram Followers 77.1K Type Micro Gender Female Location London, England, United Kingdom
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61. Maria

Bio 🌺Frugal mini vlogs
🛍️Lover of thrifting
📦Reselling secondhand @thismumresells *****@hotmail.com Instagram Handle @thismumsavesmoney Instagram Followers 68.5K Follower Growth (3mo) -1% Type Micro Gender Female Location England, United Kingdom
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62. Katie

Bio 💷 Helping UK families save more + stress less
🎯 Saving tips | Side income | Budgeting
📩 *****@katiesaves.com
⬇️FREE cashback ebook 👇 Instagram Handle @katiesaves Instagram Followers 52K Type Micro Gender Female Location Wales, United Kingdom
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63. Rebecca

Bio 👛 Daily personal finance tips and tricks
💷 Budgeting, savings and side hustles
👇🏼 Shop my budgeting essentials here *****@gmail.com Instagram Handle @abundant.budgets Instagram Followers 29.4K Follower Growth (3mo) -2% Type Micro Gender Female Location England, United Kingdom
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64. Jo

Bio Cash Stuffing to stay on track and pay off debt
Budgeting Motivation and Inspiration
Instant Printables
⬇️Shop Budgeting Goodies Below *****@thebeeversfamily.com Instagram Handle @thecashbudgetbee Instagram Followers 23.7K Follower Growth (3mo) -1% Type Micro Gender Female Location United Kingdom
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65. Dani Goodall

Bio ✨️ Sharing all things life & money
📧 *****@hubbcreative.com Instagram Handle @danigoodall_ Instagram Followers 23.1K Type Micro Gender Female Location United Kingdom
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66. Jasmine

Bio North east creator
Budgetting life and juggling full time working mum life
*****@gmail.com Instagram Handle @jasminesbalancingact Instagram Followers 17.8K Follower Growth (3mo) -2% Type Micro Gender Female Location United Kingdom
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67. Ella

Bio Azela “Ella” Safri
Financial Planner / Adviser by day
Smart money for a Soft life ✨
Helping you be confident with money 💷 Instagram Handle @mymoneyculture Instagram Followers 15.3K Type Micro Gender Female Location United Kingdom
Get Email Contact

68. Paul Blakeman

Bio British Bank Awards 2023 - Highly commended 🏆 Budgeting a better life. Save followers £1000s. Autistic/ADHD.. Featured on BBC x3. Former baby. *****@gmail.com Instagram Handle @mrdealsmanchester Instagram Followers 14.5K Type Micro Gender Male Location United Kingdom
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69. Carys

Bio solo female budget travel 💸🌍
worldpackers: twentysomethingsaving
get your guide: twentysomethingsaving5
💌 *****@hotmail.com Instagram Handle @twentysomethingsaving Instagram Followers 4.9K Follower Growth (3mo) -1% Type Nano Gender Female Location United Kingdom
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70. Taryn Duhig

Bio Living the London life for less💸
Money saving tips in the city & beyond✌
Experiences > Stuff 💫
✉ *****@savinginlondoncity.com Instagram Handle @savinginlondoncity Instagram Followers 2.5K Follower Growth (3mo) -1% Type Nano Gender Female Location London, England, United Kingdom
savinginlondoncity.com + Follow Get Email Contact

71. Laura Turner

Bio 💸 Saving money in London
🤫 Latest deals, discounts, free stuff and pop ups
✏️ Founded @bylauraturner *****@gmail.com Instagram Handle @thriftylondoner Instagram Followers 166 Follower Growth (3mo) +108% Type Nano Gender Female Location London, England, United Kingdom
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