Top 30 UK Over 40 Beauty Influencers in 2026
UK Over 40 Beauty Influencers
Here are Top 30 UK Over 40 Beauty Influencers to Follow on Instagram in 2026
1. Charlotte Tilbury
Bio Makeup Artist 💄
President, Chairman, CCO & Founder 💫
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Join our broadcast channel NOW! 💖 ****@charlottetilbury.comInstagram Handle @charlottetilbury Instagram Followers 7.4M Type Mega Gender Female Location London, England, United Kingdom
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2. Lisa Eldridge
Bio MUAFounder/CEO Lisa Eldridge Beauty NY Times Bestselling AuthorGlobal Creative Director LancomePresenter of BBC TV Makeup History Docu Series ****@lisaeldridge.comInstagram Handle @lisaeldridgemakeup Instagram Followers 2.1M Type Mega Gender Female Location London, England, United Kingdom
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3. Trinny Woodall
Bio Founder & CEO @trinnylondon Lyla’s Mother💛 makeup/skincare/styleNever Dim Your Light ⭐️ ****@trinnylondon.comInstagram Handle @trinnywoodall Instagram Followers 1.5M Type Mega Gender Female Location London, England, United Kingdom
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4. Caroline Hirons
Bio Founder @skinrocks Co-Founder @beautybacked Ambassador @eveappeal Aesthetics Ambassador @britishbeautycouncil Board member @cew_uk Skin Expert ****@carolinehirons.comInstagram Handle @carolinehirons Instagram Followers 785K Type Macro Gender Female Location London, England, United Kingdom
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5. Nicola Chapman Haste
Bio Make up artist - Make up or social media enquiries contact ****@district.globalInstagram Handle @nicolachapman Instagram Followers 589.3K Type Macro Gender Female Location Norwich, England, United Kingdom
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6. Julie Hannah
Bio Former Fashion/Beauty Editor📺 as seen on @itv This MorningFashion & Beauty 50+Also @scotstyleeditorhome 💌****@juliehannah.comInstagram Handle @scotstyleeditor Instagram Followers 453.9K Type Macro Gender Female Location Glasgow, Scotland, United Kingdom
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7. Jo Baker
Bio #jobakermakeupartist London Bird 🇬🇧 - living mostly in LA 🇺🇸 Founder - @bakeupbeauty Agent - ****@forwardartists.comInstagram Handle @missjobaker Instagram Followers 291.6K Type Macro Gender Female Location Los Angeles, California, United States
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8. Pyal Patel
Bio Medical Doctor 👩🏽⚕️ Dermatology GPHealth & wellness & recipes my mum taught me with a twist MBBS,BSc,MRCGP,PGDipDermSee me in clinic @drpyal360 ****@84world.comInstagram Handle @drpyal Instagram Followers 265.6K Type Macro Gender Female Location London, England, United Kingdom
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9. Sali Hughes
Bio Journalist, broadcaster, host of events, author of books, co-founder of @thebeautybanks, host of Beyond The Bathroom podcast. Contact: ****@Insanity.comInstagram Handle @salihughes Instagram Followers 251.9K Type Macro Gender Female Location United Kingdom
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10. Nadine Baggott
Bio 💄 Beauty Without The BS💻 @thetimesmagazine contributor 📺 Beauty Presenter @thismorning 🎬 YouTube 27 million views 👥 Facebook Community & Profile ****@gleamfutures.comInstagram Handle @nadinebaggott Instagram Followers 233.6K Type Macro Gender Female Location London, England, United Kingdom
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11. Ruth Crilly
Bio British author, model and content creator.Beauty insider, book devourer, interiors @casacrillly.Managed by @thedopaminestudiosRead all about it👇 ****@dopaminestudios.co.ukInstagram Handle @ruthcrilly Instagram Followers 220.5K Type Macro Gender Female Location United Kingdom
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12. Sam Bunting
Bio Founder of @drsamsskincare Science-led skincare you can trust to transform ✨Shipping worldwide 🌍Award-winning. Cruelty free. Simplicity always. ****@drsambunting.comInstagram Handle @drsambunting Instagram Followers 186.8K Type Macro Gender Female Location London, England, United Kingdom
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13. Eilidh Moffat
Bio 🫧Your skincare mentor🫧 No-nonsense skincare advice40+ navigating through mid-life✉️ ****@theinfluencerpa.com📍GlasgowInstagram Handle @addicted_to_face Instagram Followers 187.1K Type Macro Gender Female Location Glasgow, Scotland, United Kingdom
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14. Natalie Steinborn
Bio Putting the sensible back in skincare. UK based. Enquiries ****@thebookingproject.comInstagram Handle @thebeautyrecluse Instagram Followers 149.9K Type Macro Gender Female Location United Kingdom
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15. Lisa Potter-Dixon
Bio Makeup artist represented by @aframe_agency Co founder of @velvetsmokeltd Home page @lpdathomePortfolio, blog & links 👇@beautybacked Trustee ****@lisapotterdixon.comInstagram Handle @lisapotterdixon Instagram Followers 105.3K Type Macro Gender Female Location London, England, United Kingdom
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16. Alice Hart-Davis
Bio 🔸 Honest, trusted tweakment advice to help you look & feel fab🔸Beauty journalist testing procedures🔸Meet the best practitioners, see real results ****@alicehartdavis.comInstagram Handle @alicehartdavis Instagram Followers 63.4K Type Micro Gender Female Location London, England, United Kingdom
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17. Sarah Cawood
Bio Did TV in the 90s/00s. Caused mild chaos. Survived.Now sharing the storiesSkincare + reinvention Writing a book that may alarm my parents 😮 ****@hotmail.comInstagram Handle @sarahcawood Instagram Followers 54.2K Type Micro Gender Female Location Southend-on-Sea, England, United Kingdom
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18. Ruby Hammer
Bio Shop @rubyhammerbeauty at rubyhammer.com Makeup Artist @rubyhammerportfolioAmbassador @britishbeautycouncil ****@rubyhammer.comInstagram Handle @rubyhammer Instagram Followers 52.7K Type Micro Gender Female Location London, England, United Kingdom
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19. Nicola Londors
Bio 🏅Top Beauty & Top UK UGC Content Creator 🎀 Aesthetic beauty content, Makeup & skincare💌 ****@nicolalondors.com📍 London, UK 🇬🇧Instagram Handle @nlondors Instagram Followers 48.4K Type Micro Gender Female Location London, England, United Kingdom
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20. Jane Cunningham
Bio Mid-life beauty journo. Tips, tricks, fun stuff & the good stuff #deinfluencing since forever. Join me on Substack for premium content 🙂 ****@gmail.comInstagram Handle @britbeautyblog Instagram Followers 38K Type Micro Gender Female Location London, England, United Kingdom
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21. Sarah Boyce
Bio ✨Fashion | Beauty | Lifestyle✨Stylist📍London & Surrey ✨Affordable luxury✨****@luxurybrandsshowcase.comInstagram Handle @seenonsarah Instagram Followers 37.8K Type Micro Gender Female Location London, England, United Kingdom
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22. Sharon Harvey
Bio 🎖 Award-Winning Beauty ExpertMidlife Beauty 4th 40+ Beauty & Skincare Influencer in the UK 📍 London | 📩 ****@yahoo.co.ukInstagram Handle @backtoyoubeauty Instagram Followers 19.2K Type Micro Gender Female Location London, England, United Kingdom
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23. Eleanor Barkes
Bio •Empowering petite 40-somethings•I help you maximise your wardrobe💃🏽•Style tips|Try-on|Beauty|UGC 💌****@eleanorbarkes.comTransform your style👇🏽Instagram Handle @eleanorbarkes Instagram Followers 15K Type Micro Gender Female Location Brighton, England, United Kingdom
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24. Sascha Taylor-Curtis
Bio 💋UK Beauty Blogger, 41 #bbloggers🤡combo/#acne-prone skin #skincare💪Award-winning #beautyjournalism✍🏻Writing #beauty for 14 yrs❤️Proud Mum to Teddy ****@beautygeekuk.comInstagram Handle @beautygeeksascha Instagram Followers 7.6K Type Nano Gender Female Location London, England, United Kingdom
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25. Elena Leslie
Bio London | Genuine beauty reviews | Perfume lover | Beauty gadgets #nuface | Sustainable beauty | #fornasetti lover | Young natural way | #skinover40 ****@gmail.comInstagram Handle @bestofbeauty_uk Instagram Followers 3.7K Type Nano Gender Female Location London, England, United Kingdom
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26. Anna
Bio Midlife, but radiant✨️Beauty • Lifestyle • Travel 💌 PR/collab: ****@gmail.com📍Exeter, Devon, UK 🇬🇧Instagram Handle @wiseandglowing Instagram Followers 3.7K Type Nano Gender Female Location Exeter, England, United Kingdom
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27. Nichola White
Bio ☆ Beauty & Fashion Over 40 💋☆ Helping women rediscover their confidence 😎☆ ShopMy favs | UGC | Portfolio | Links 👇 ****@gmail.comInstagram Handle @looks_and_life_ Instagram Followers 2.4K Type Nano Gender Female Location Essex, England, United Kingdom
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28. Laura Stephen
Bio Helping mums grab their confidence with makeup and mindset tips. I empower women to feel good.Join my group to start your confidence journey 👇👇 ****@gmail.comInstagram Handle @lauraestephen Instagram Followers 1.7K Type Nano Gender Female Location United Kingdom
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29. Emma Claire
Bio SKIN PRACTITIONER | BROW SPECIALIST ✨Helping women Reach their Skin Goals ✨Specialist in Anti-ageing skin care ✨Results & Relaxation 📲DM to Book ****@icloud.comInstagram Handle @beaute_by_emmaclaire Instagram Followers 1.7K Type Nano Gender Female Location Hyde, England, United Kingdom
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